• Conversion

    Operational flexibility to get the most out of your current configuration

Flexible and efficient.

Cost-effective conversion opportunities for owners looking to strengthen their market position and drive a return from existing assets. Focused and efficient, our team works to get the most out of your exisiting property configuration to deliver a flexible operational model.

Full Service

Our premier flexible full-service conversion brand

Clarion is well-positioned to help owners of existing full-service properties with Food & Beverage operations. With the brand’s efficient “food and beverage-light” operational model, you have the flexibility to get the most out of your existing property configuration. Our focused-service program is designed to increase the potential for guest return and demand by catering to a wide range and business and leisure group occasions – from business meetings to weddings, reunions and weekend getaways. more>


A value-oriented and flexible midscale conversion brand

Quality franchise owners gain instant brand awareness and access to the powerful global distribution and reservations system of Choice Hotels®. As one of the largest midscale brands in the industry, Quality provides hotel owners a great opportunity to enhance the value of their existing asset and strengthen its market position. Plus, the brand’s great flexibility offers multiple brand extensions to fit many product types and fast-track conversions of existing hotel properties. more>


An easy conversion economy brand

Econo Lodge is the Choice Hotels premier economy brand that offers owners a well-established, high-value brand for conversion opportunities. We are focused on being the best in the economy segment and are dedicated to our owners’ return on investment while maintaining strong brand identity. With quick and flexible conversion options, Econo Lodge owners are able to tap into the loyal customer base of Choice Hotels via its vast reservations and distribution systems to help boost performance. more>

Our featured budget economy conversion brand

With straight-forward flat fees and annual contract outs, Rodeway Inn makes it easy to join Choice Hotels and gain access to a powerful global reservations and distribution system. Rodeway Inn provides a cost-effective conversion opportunity in the economy segment while offering guests a smart place to stay on the road – so they can focus on their experience instead of their wallet. As a part of Choice Hotels, each Rodeway franchise has access to exceptional training programs and resources designed to enhance the hotel’s performance. more>

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The 2014 Franchise Disclosure Document (FDD) is available in the following formats: (1) hard copy; (2) Compact Disc; and (3) PDF delivered via email. To receive a PDF copy of the FDD via email, you must have a valid email address capable of receiving a document of 3 MB. To view the FDD you will need Adobe Reader 6.0 or greater.

Unless otherwise noted, all figures and statistics in this document are from the applicable Franchise Disclosure Document, dated April 1, 2014, or from internal data of Choice Hotels International, Inc. This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850,

© Choice Hotels International, Inc.
Choice Hotels International, Inc.
Franchise Development
1 Choice Hotels Circle, Suite 400
Rockville, MD 20850
E: development@choicehotels.com