We're in this together. Our success depends on yours.
Our passion is your profitability.

We are committed to showing the way for people who have no experience in hotel franchising, but are looking for new entrepreneurial opportunities. Whether you own a restaurant, auto dealership, convenience store or other successful business, we know how to help you build a great hotel franchise because we've been doing it for over 65 years. We take pride in educating first-time hotel owners about the hotel business and look forward to you teaming with a leading company in an exciting and rewarding industry.

Meet the Emerging Markets Team!

Brian is responsible for expanding the company's franchisee base by identifying and recruiting successful minority entrepreneurs and non-traditional hoteliers to become Choice Hotels franchisees. In addition, he leads the organization's Caribbean franchise development efforts.